Best 51 of Public relations quotes - MyQuotes
As these contrasts show, capitalism has undergone enormous changes in the last two and a half centuries. While some of Smith’s basic principles remain valid, they do so only at very general levels. For example, competition among profit-seeking firms may still be the key driving force of capitalism, as in Smith’s scheme. But it is not between small, anonymous firms which, accepting consumer tastes, fight it out by increasing the efficiency in the use of given technology. Today, competition is among huge multinational companies, with the ability not only to influence prices but to redefine technologies in a short span of time (think about the battle between Apple and Samsung) and to manipulate consumer tastes through brand-image building and advertising.
Robert A. Caro
...his success in public relations had been due primarily to his masterful utilization of a single public relations technique: identifying himself with a popular cause. This technique was especially advantageous to him because his philosophy--that accomplishment, Getting Things Done, is the only thing that matters, that the end justifies any means, however ruthless--might not be universally popular. By keeping the public eye focused on the cause, the end, the ultimate benefit to be obtained, the technique kept the public eye from focusing on the methods by which the method was to be obtained.
Fashion and public relations share a charter to turn life to their own advantage, to make malleable and commercially useful the naked human perception. Both interests consider life too small, dull, and colorless to get itself sufficiently noticed without the lobbying efforts of professionals.
There are times when I like to turn my 'FACE PR' volume UP in HD, especially when I'm emerging out of prep mode; to put little more GLOSS on the LIPS of face public relations (as industry) to FLOSS...as a game-face CHANGER!
A propaganda model has a certain initial plausibility on guided free-market assumptions that are not particularly controversial. In essence, the private media are major corporations selling a product (readers and audiences) to other businesses (advertisers). The national media typically target and serve elite opinion, groups that, on the one hand, provide an optimal “profile” for advertising purposes, and, on the other, play a role in decision-making in the private and public spheres. The national media would be failing to meet their elite audience’s needs if they did not present a tolerably realistic portrayal of the world. But their “societal purpose” also requires that the media’s interpretation of the world reflect the interests and concerns of the sellers, the buyers, and the governmental and private institutions dominated by these groups.
Everything is ‘just a story.’ Tragedy, comedy, end of the world, whatever, it’s just a story. What matters is making sure it’s heard.
The best way to get an idea across to the public, however outlandish, is to have the courage to present it to them in the first place. It’s easy to get sidetracked by overthinking something or trying to second-guess the general populace because of doubts and fears. They will be the ultimate authority on what they like and don’t like in the end.
Tactical steps in public relations should focus on branding, and the understanding that strategic communication is a creative and intentional process.
The formulation of a public relations strategy properly begins with listening, not talking.
When a chief executive says, 'people are our most important asset' he (almost always 'he' since by 2008, only 12 of the Fortune 500 companies had CEOs who were women)is really speaking of a small percentage of the firm’s employees. Everyone else is merely labor cost.
You are received the way you present yourself
When it comes to public relations, perception is reality. The reality is, the size, scope and strengths of the campaign must be directed towards a specific target audience in order for it to be effectively executed.
I understood public relations and always maintained a high profile.
The vogue of the New Negro . . . had all of the character of a public relations promotion. The Negro had to be "sold" to the public in terms they could understand.
Networking isn't how many people you know, it's how many people know you.
When speaking publicly, it is wise to communicate mindfully in the presence of silent listening eyes...
For individuals and organizations alike, a reputation is far easier to destroy than it is to build.
Understand your audience and you will understand the impact of your message on each follower in your social media networks.
The truth will make you free, but it won’t make you particularly wealthy.
Keeping or holding on to a concept shows belief but building or adding to it shows confidence and depth of character.
When attempting to turn things around for a particularly disliked or controversial client, Sitrick was fond of saying, "We need to find a lead steer!" The media, like any group of animals, gallops in a herd. It takes just one steer to start a stampede.
If you start with a smart strategy, and clear vision, you will be able to achieve superior results to reach the right audiences, through the right channels at the right time.
As the campaign progressed, Armistead remembered what his parents had taught him: If you never tell a lie, you won't have to remember what you said. He subsequently developed a perverse respect for politicians who had mastered the art of spin. It was a skill to produce an answer having nothing to do with the question. He didn't think he was crafty enough to do it.
n order to capture someone's attention, you must allow them to have the mental and emotional space to let you in.
Reputation is an outcome; but it is also a valuable, strategic asset.
Publishers and advertisers can't differentiate between the types of impressions an ad does on a site. A perusing reader is no better than an accidental reader. An article that provides worthwhile advice is no more valuable than one instantly forgotten. So long as the page loads and the ads are seen, both sides are fulfilling their purpose. A click is a click.
...they turned to the bloggers, who might be unfiltered and full of shit, but they were fast, prolific, and allowed you to triangulate the truth. Get your news from six or nine sources and you can usually tell the bullshit from reality.
Be sure to integrate PR and marketing methods with your media outreach and social media strategies.
The fashion industry at large has been the worst public relations vehicle for larger women and petite women, they are both maligned and neglected. And I honestly do believe it's getting better.
It's not a matter of public relations and rhetorical style but of actions. It's the actions and policies under George W.Bush administration that have left the US government remarkably isolated, feared and often hated to an extent with no historical precedent.
The demand generation is hungry for so-called remarkable content: content that is worth consuming and sharing, content that shows WIIFM (what's in it for me?), and content that fascinates.
In the digital era, content is the most important asset a business can have. It's no longer your product or your service, it's the content you create about it (and around it) that gets you found and noticed.
No controversy, no PR.
PR *is* a shrewd, rough game. It's learning to psychologically manipulate, play on people's greed and vanity. Convincing a target audience to buy products and services they neither need nor want. Profiting from making them spend hard-earned money and feeling happy about doing it. Smiling as they empty their wallets. It's devious exploitation, taking advantage of the human psyche, and I'm good at it. Very good.
I work hard in social work, public relations, and raising the Grimaldi heirs.
It doesn't matter if justice is on your side. You have to depict your position as just.
We Don't Play the Social Game. We Are Social.
PR (public relations) Leadership is the art of giving those leaders a mediaphilic (tm) and newsworthy public, social network and intelligent press platform of BENEFICIENCE, for communicating and relating their working ideas.
Rick didn’t seem to have any problems taking orders from a woman ten years his junior, either, which can be an issue with guys trying to jump from the traditional news media to the blogging world. They don’t mean to bring their prejudices with them when they make the transition, but some things are harder to get rid of than an addiction to seeing your stories physically printed.
Some things are good for our image but bad for our pockets.
The Oscar is the most valuable, but least expensive, item of world-wide public relations ever invented by any industry.
An entrepreneur with strong network makes money even when he is asleep.
People tell me I excel in Public Relations, what I suck at are private affairs.
Media was once about protecting a name; on the web it is about building one.
Hazel, do you enjoy it?' I paused a second, trying to figure out if my response should be calibrated to please Augustus or his parents. 'Most of the people are really nice,' I finally said.
There is far more to transitioning in the public eye than money, public relations, and logistics.
The core of PR ((public relations) is strongest where our identity and value relationships are built through sharing and caring interactions, not sold through marketing pitches asking directly for transactions." ~ @Tracey007Bond
If you can control the narrative, then you can control the media surrounding your brand.
The Vatican has tried to condemn 'The Magdalene Sisters' as a pack of lies and that I've made it all up - I wish I was that good a dramatist - and in terms of public relations, that was the daftest thing they ever did.
I should go into advertising or public relations because if there is someone or something I like, I will promote it like it’s the cure for whatever ailment is in your life. If I love you, I want you to love what I love. Consider yourself smitten or else, suffer hearing me talk about it nonstop…until you also love it.