Best 742 quotes in «advertising quotes» category

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    You really want to get a headache? Try to understand Internet advertising.

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    Your face is a billboard advertising your philosophy of life!

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    You start losing a client the moment you get it.

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    Absolutisms Are Good For T-shirts, Not For Marketing

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    A businessman who stops advertising to save money is like a foolish who stops a clock to save time.

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    According to a research by Wharton School, New York Times articles which inspires the most anger in readers get a significant boost in page views. That’s why most consultants are so damn angry all the time.

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    A celebrity's body is an advertiser's canvas.

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    A church service starts and ends with a prayer. A magazine starts and ends with an advert.

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    Adapt. Or Don't.  But, Whatever The Choice, Be Prepared To Accept Its Consequences

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    Advertisement shouldn’t look like information, it should look like a promise.

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    Advertising is 85% confusion and 15% commission.

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    Advertising is what happens on TV when people go to bathroom.

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    advertising is the price you pay for having unremarkable product or service

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    Advertising and marketing philosophies that thrive on emphasizing 'natural' differences don't stay in the realm of advertising and marketing--they spill into how we justify sexism and racism at every life stage.

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    Advertising may be described as the science of arresting the human intelligence long enough to get money from it.

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    Advertising that makes fun of itself is so powerful because it implicitly congratulates both itself and the viewer (for making the joke and getting the joke, respectively).

    • advertising quotes
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    Advertisements on YouTube are the new infomercials.

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    Advertising expresses a power relationship . . . One person, the advertiser, invades; millions absorb. And to what end? So that people will buy something! A deep, profound and disturbing act by the few against the many for a trivial purpose.

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    Advertising is psychologically intrusive; it aims to make people want a particular product. Advertising must be considered as one of the most influential institutions of twentieth century America. By mid-century the country was spending more on advertising than on education or religion (Potter, 1954, p. 178). Unlike other major social institutions like education and religion, advertising has a nearly complete "lack of institutional responsibility" - that is, it has "no motivation to seek the improvement of the individual or to impart qualities of social usefulness" (Potter, 1954, p.177; also see Henry, 1963). Thus advertising is an enormously powerful institution that is largely indifferent to its effects on humanity and society, except for its concern to get people to buy more things.

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    Advertising makes it possible for a company to make it our problem that it makes a product that solves a problem we do not and will never have.

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    Advertising teaches people not to trust their judgment. Advertising teaches people to be stupid.

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    Advertising is far more than just a communications industry. It's a problem-solving industry that also teaches you about life, how it encourages you to focus your thinking and produce something of genuine value. Why? Because that will make the advertising task so much easier. You're not equipped with a unique set of insights and experiences across a broad range of markets, allowing you to bring clarity and inspiration to anything you wish to produce.

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    After over a decade of monopoly in the online distribution, the major OTAs had to (at least partially) reinvent themselves, by diversifying and broaden their products in order to stay relevant. Because, if up until now metasearch engines merely aggregated third-party data, they now provide the option to complete one’s reservation without even leaving the result page. And that, for an OTA, is a problem.

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    A hotel is not a farm and it does not always pay to buy local, not even on an ethical level. The web reshaped the geography of the World and it is now easier to reach a 24/7 customer service in India or in the Philippines than your IT manager living two blocks from you. Keep it in mind next time your servers crash in the middle of the night.

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    A (good) hotel photo shoot begins way before the photographer even grabs his cutting-edge technology camera. It begins with a meticulous shoot planning. So make sure to hire a pro, who knows the industry (Yeah, I know, everybody has a cousin who’s pretty good with Photoshop and owns an Iphone X, thanks but no, thanks).

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    Although the pictures shown here cannot be taken as representative of gender behavior in real life... one can probably make a significant negative statement about them, namely, that as pictures they are not perceived as peculiar and unnatural.

    • advertising quotes
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    AI is already mainstream. It's just not very visible

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    All Advertising is essentially a promise of future happiness.

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    Ai Will Replace The Entire Human Workforce. As Workers, We Will Become A Mere Curiosity From A Distant Time

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    Always remember: a brand is the most valuable piece of real estate in the world; a corner of someone's mind.

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    A man is unlikely to be brought within earshot of women as they judge men's appearance, height, muscle tone, sexual technique, penis size, personal grooming, or taste in clothes--all of which we do. The fact is that women are able to view men just as men view women, as objects for sexual and aesthetic evaluation; we too are effortlessly able to choose the male "ideal" from a lineup and if we could have male beauty as well as everything else, most of us would not say no. But so what? Given all that, women make the choice, by and large, to take men as human beings first.

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    Among the more pleasing by-products of the coming end of advertising is a heretical realization among some industry thinkers: the idea that for advertising to survive, or rather to thrive, it must add value to people's lives. In a world in which lazy, superfluous, and stupid no longer cut it, advertising will have no choice but to compete as primary content, not secondary intrusion. It will become the thing, not the thing that sells the thing.

    • advertising quotes
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    Amazon claims that Alexa commands are deleted daily, and that hotel staff cannot access the recording anyway, but will that always be the case?

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    A monarch butterfly has top brand recognition, an excellent recall quotient, and highly favorable demographics. Associate your candidate with famous lepidoptera, and use these filmed spots early and often.

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    A multitude of design trends has come and passed over the years, often conditioned by external technology innovations, such as the birth of social media or the first iPhone. From the 90’s guest counters and solitary guestbooks to skeuomorphism, from flat design to parallax scrolling, the core of any good website has always been and will always be the user experience.

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    An ad for cigars appears in 100,000 newspapers; sales of that brand increase by 3% for a short time thereafter. A new play receives a viciously negative review in a theatrical journal that prints 500 copies; the playwright shoots himself. Who’s the better writer?

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    Analysts analyze. Designers design. Coders Code. Just deal with it.

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    And I knew with total certainty that a protection factor of fifteen was the highest level of sunblock scientifically possible. Now they were selling me a thirty.

    • advertising quotes
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    A newspaper is an oversized book with adverts and an expiry date.

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    A new dot.com bubble for AI? I doubt it. Companies do not invest in AI because it's hot, but because it is efficient

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    An important milestone in the history of web design has been the birth of MySpace and Facebook and the advent of social networks, at the beginning of the 21st century. The websites began to adapt to this new level of interactivity, and companies finally understood the importance of placing their users at the centre of the web experience. If, up until that moment, designers and coders used to create aesthetically pleasing interfaces based merely on their clients’ requests, they then started moving to a more user-centric approach. Web research began to focus more and more on the study of websites usability, navigation fluidity and on the easiness of interaction.

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    Any impossibility turned into a possibility is magic.

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    Any fool can write a bad advertisement, but it takes a genius to keep his hands off a good one.

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    Art directors speak in pictures. If you want an art director to understand what you're saying, you need to draw some lines and circles on a piece of paper.

    • advertising quotes
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    Apparently advertisers don't like clever or insightful television programmes because such fare encourages people to discuss what they've seen during the ad breaks. This would explain much about the current state of broadcasting.

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    A second relationship between advertising and identity is seen in the growing exploitation of desirable identities. Farberman and others have described how advertisers have marketed their products less and less on the basis of the product's merits and more and more by associating a "dream identity" with a possession of a given product. The suggestion is that the possession of a particular brand of car or cigarette will furnish you with the identity of a successful, attractive, worthy person. The message is clear - accumulating things is an effective means of achieving identity and actualizing one's potential.

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    A single entrepreneur is rarely wrong, but a group of them often is

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    As geographic place lost its power to guarantee quality, modern corporate brands began to appear, at first linked to the personal names of the manufacturers, who thereby offered their reputation, their face as it were, to establish a bond of trust with consumers.

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    A simple 15-second action such as hiding an electric cable can save up to 15 minutes on Photoshop.

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    A Social Credit System, Though Still Optional, Already Exists. Not In A Black Mirror Episode, But In China