Best 36 quotes of Ray Kroc on MyQuotes

Adversity can strengthen you if you have the will to grind it out.

All money means to me is a pride in accomplishment.

As long as you're green, you're growing. As soon as you're ripe, you start to rot.

Happiness is not a tangible thing, it's a byproduct - a byproduct of achievement.

I believe in God, family, and McDonald's. And in the office, that order is reversed.

I didn't know what we would be selling in the year 2000 but whatever it was we would be selling the most of it.

I don't believe in saturation. We're thinking and talking worldwide.

If I had a brick for every time I’ve repeated the phrase Quality, Service, Cleanliness and Value, I think I’d probably be able to bridge the Atlantic Ocean with them.

If my competitor were drowning I'd stick a hose in his mouth and turn on the water.

If you believe in it, and you believe in it hard, it is impossible to fail.

If you do it first class and you don't compromise values, and you don't compromise quality, and you don't compromise service, and you don't compromise cleanliness, then everybody else who is the competitor has got to play catch-up.

I guess to be an entrepreneur you have to have a large ego, enormous pride and an ability to inspire others to follow your lead.

I HAVE ALWAYS believed that each man makes his own happiness and is responsible for his own problems.

I never considered my dreams wasted energy; they were invariably linked to some form of action. When I dreamed about having a lemonade stand, for example, it wasn't long before I set up a lemonade stand.

In my experience, good executives don't make mistakes.

I saw opportunity appear in an ugly six-spindle shake machine ... and grabbed it.

It is no achievement to walk a tightrope laid flat on the floor.

It requires a certain kind of mind to see beauty in a hamburger bun. Yet is it any more unusual to find grace in the texture and softly carved silhouette of a bun than to reflect lovingly on the hackles of a fishing fly? Or the arrangements and textures on a butterfly's wing? Not if you are a McDonalds's man.

I was never much of a reader when I was a boy. Books bored me. I liked action. But I spent a lot of time thinking about things. I'd imagine all kinds of situations and how I would handle them.

I wasn't prepared for this big room with clattering typewriters and teletype printers. You could hardly hear yourself think.

Luck is a dividend of sweat.

Our aim was to insure repeat business based on the system's reputation rather than on the quality of a single store or operator.

Perfection is very difficult to achieve, and perfection was what I wanted in McDonald's. Everything else was secondary for me.

Speaking of competition in the fast-food industry. This is rat eat rat, dog eat dog. I'll kill 'em, and I'm going to kill 'em before they kill me.

Take calculated risks. Act boldly and thoughtfully. Be an agile company.

The McDonald brothers were simply not on my wavelength at all. I was obsessed with the idea of making McDonald's the biggest and the best. They were content with what they had; they didn't want to be bothered with more risks and more demands.

The organization cannot trust the individual; the individual must trust the organization.

There are things money can't buy and hard work can't win. One of them is happiness.

There is absolutely nothing special about walking on a rope stretched along the ground. Where there is no risk, there can be no pride in a deed accomplished, and therefore no happiness.

There's a lot more future in hamburgers than in baseball.

The two most important requirements for major success are: first, being in the right place at the right time, and second, doing something about it.

Visions of McDonald's restaurants dotting crossroads all over the country paraded through my brain. I don't believe in saturation. We're thinking and talking worldwide.

We provide food that customers love, day after day after day. People just want more of it.

When you're green, your growing. When you're ripe, you rot.

While formal schooling is an important advantage, it is not a guarantee of success nor is its absence a fatal handicap.

No one of us is more important than the rest of us