-
By AnonymMarshall Mcluhan
A commercial society whose members are essentially ascetic and indifferent in social ritual has to be provided with blueprints and specifications for evoking the right tone for every occasion.
00 -
By AnonymMarshall Mcluhan
Ads are carefully designed by the Madison Avenue frog-men of-the-mind for semiconscious exposure.
00 -
By AnonymMarshall Mcluhan
Ads push the principle of noise all the way to the plateau of persuasion. They are quite in accord with the procedures of brainwashing.
00 -
By AnonymMarshall Mcluhan
Ads represent the main channel of intellectual and artistic effort in the modern world.
00 -
By AnonymMarshall Mcluhan
Advertising is an environmental striptease for a world of abundance.
00 -
By AnonymMarshall Mcluhan
Advertising is the greatest art form of the 20th century.
00 -
By AnonymMarshall Mcluhan
Affluence creates poverty.
00 -
By AnonymMarshall Mcluhan
A light bulb creates an environment by its mere presence.
00 -
By AnonymMarshall Mcluhan
All discoveries in art and science result from an accumulation of errors.
00 -
By AnonymMarshall Mcluhan
All forms of violence are quests for identity. When you live on the frontier, you have no identity. You're a nobody.
00 -
By AnonymMarshall Mcluhan
All meaning alters with acceleration, because all patterns of personal and political interdependence change with any acceleration of information.
00 -
By AnonymMarshall Mcluhan
All media are extensions of some human faculty- psychic or physical.
00 -
By AnonymMarshall Mcluhan
All media exist to invest our lives with artificial perceptions and arbitrary values.
00 -
By AnonymMarshall Mcluhan
All media work us over completely.
00 -
By AnonymMarshall Mcluhan
All media work us over completely. They are so pervasive in their personal, political, economic, aesthetic, psychological, moral, ethical, and social consequences that they leave no part of us untouched, unaffected, unaltered. The medium is the message. Any understanding of social and cultural change is impossible without a knowledge of the way media work as environments. All media are extensions of some human faculty - psychic or physical.
00 -
By AnonymMarshall Mcluhan
All the new media are art forms which have the power of imposing, like poetry, their own assumptions.
00 -
By AnonymMarshall Mcluhan
All words, in every language, are metaphors.
00 -
By AnonymMarshall Mcluhan
America is the only country ever founded on the printed word.
00 -
By AnonymMarshall Mcluhan
A moral point of view too often serves as a substitute for understanding in technological matters.
00 -
By AnonymMarshall Mcluhan
An administrator in a bureaucratic world is a man who can feel big by merging his non-entity in an abstraction. A real person in touch with real things inspires terror in him.
00 -
By AnonymMarshall Mcluhan
A new medium is never an addition to an old one, nor does it leave the old one in peace. It never ceases to oppress the older media until it finds new shapes and positions for them.
00 -
By AnonymMarshall Mcluhan
A nomadic society cannot experience enclosed space.
00 -
By AnonymMarshall Mcluhan
Antipathy, dissimilarity of views, hate, contempt, can accompany true love.
00 -
By AnonymMarshall Mcluhan
Any ad consciously attended to is comical. Ads are not meant for conscious consumption. They are intended as subliminal pills for the subconsious in order to exercise an hypnotic spell, especially on sociologists.
00 -
By AnonymMarshall Mcluhan
Any breakdown is a breakthrough.
00 -
By AnonymMarshall Mcluhan
Any expensive ad represents the toil, attention, testing, wit, art, and skill of many people. Far more thought and care go into the composition of any prominent ad in a newspaper or magazine than go into the writing of their features and editorials.
00 -
By AnonymMarshall Mcluhan
Any loss of identity prompts people to seek reassurance and rediscovery of themselves by testing, and even by violence. Today, the electric revolution, the wired planet, and the information environment involve everybody in everybody to the point of individual extinction.
00 -
By AnonymMarshall Mcluhan
Anyone who tries to make a distinction between education and entertainment doesn't know the first thing about either.
00 -
By AnonymMarshall Mcluhan
Anything that's popular is a rear-view image.
00 -
By AnonymMarshall Mcluhan
Any understanding of social and cultural change is impossible without a knowledge of the way media work as environments.
00 -
By AnonymMarshall Mcluhan
Appetite is essentially insatiable, and where it operates as a criterion of both action and enjoyment (that is, everywhere in the Western world since the sixteenth century) it will infallibly discover congenial agencies (mechanical and political) of expression.
00 -
By AnonymMarshall Mcluhan
Art at its most significant is a Distant Early Warning System that can always be relied on to tell the old culture what is beginning to happen to it.
00 -
By AnonymMarshall Mcluhan
Art is anything you can get away with.
00 -
By AnonymMarshall Mcluhan
Artists in various fields are always the first to discover how to enable one medium or to release the power of another.
00 -
By AnonymMarshall Mcluhan
As information becomes our environment, it becomes mandatory to program the environment itself as a work of art.
00 -
By AnonymMarshall Mcluhan
As technology advances, it reverses the characteristics of every situation again and again. The age of automation is going to be the age of 'do it yourself.'
00 -
By AnonymMarshall Mcluhan
As the age of information demands the simultaneous use of all our faculties, we discover that we are most at leisure when we are most intensely involved.
00 -
By AnonymMarshall Mcluhan
As the unity of the modern world becomes increasingly a technological rather than a social affair, the techniques of the arts provide the most valuable means of insight into the real direction of our own collective purposes.
00 -
By AnonymMarshall Mcluhan
A successful book cannot afford to be more than ten percent new.
00 -
By AnonymMarshall Mcluhan
At electric speed, all forms are pushed to the limits of their potential.
00 -
By AnonymMarshall Mcluhan
Attention spans get very weak at the speed of light, and that goes along with a very weak identity.
00 -
By AnonymMarshall Mcluhan
[Cameras] tend to turn people into things and the photograph extends and multiplies the human image to the proportions of mass-produced merchandise and, [in the age of photography] the world itself becomes a sort of museum of objects that have been encountered before in some other museum and to say that the camera cannot lie is merely to underline the multiple deceits that are now practiced in its name.
00 -
By AnonymMarshall Mcluhan
Canada is the only country in the world that knows how to live without an identity.
00 -
By AnonymMarshall Mcluhan
Canadians are the people who learned to live without the bold accents of the natural ego-trippers of other lands.
00 -
By AnonymMarshall Mcluhan
Character no longer is shaped by only two earnest, fumbling experts. Now all the world's a sage.
00 -
By AnonymMarshall Mcluhan
Clear prose indicates the absence of thought.
00 -
By AnonymMarshall Mcluhan
Computers can do better than ever what needn't be done at all. Making sense is still a human monopoly.
00 -
By AnonymMarshall Mcluhan
Control over change would seem to consist in moving not with it but ahead of it. Anticipation gives the power to deflect and control force.
00 -
By AnonymMarshall Mcluhan
Cubism ('multi-locationalism') is one of the painterly forms of acoustic space.
00 -
By AnonymMarshall Mcluhan
Current illusion is that science has abolished all natural laws.
00