Best 1284 quotes in «marketing quotes» category

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    Whether you're an entrepreneur, a small business, or a Fortune 500 company, great marketing is all about telling your story in such a way that it compels people to buy what you are selling. That's a constant. What's always in flux, especially in this noisy, mobile world, is how, when, and where the story gets told, and even who gets to tell all of it.

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    Why waste a sentence saying nothing?

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    Without big data analytics, companies are blind and deaf, wandering out onto the Web like deer on a freeway.

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    Without the right marketing metrics, you are shooting in the dark. The only way to know if things are working for you or not is those metrics.

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    Why is an accountant who knows the regulation and codes and takes advantage of tax loopholes that save you thousands of dollars each year good, But SEO's who take advantages of loopholes and flaws in Google's algorithm to bring you traffic that makes you thousands of dollars bad?

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    Will customers keep supporting the enormous overhead required to sustain ineffectual, unproductive stock picking across an array of thousands of individual funds devoted to every investing 'style' and economic sector or regional subgroup that some marketing idiot can dream up? Not likely. A brutal shakeout is coming and one of its revelations will be that stock picking is a grossly overrated piece of the puzzle, that cost control is what distinguishes a competitive firm from an uncompetitive one.

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    Write good content about stuff that you love. Readers will find you.

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    Writing a book is like sliding down a rainbow! Marketing it is like trudging through a field of chewed bubblegum on a hot, sticky day.

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    With the marketing pressures driving the book world today, it's much easier to get the author of a memoir on a television show than a serious novelist.

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    Yes, the investor is often his own worst enemy. Yes, the marketing colossus known as the mutual fund industry provides the weaponry which enables investors to indulge their suicidal instincts. No, the fund industry was hardly an innocent bystander in the market boom and the subsequent carnage. "We have met the enemy and he is us"... all of us.

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    You can sell a lot more books if you work with other authors than if you try to do everything all by yourself.

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    You can't please everyone, so proudly exclude people.

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    Word-of-mouth marketing is a crucial component of organic growth for startups and one of the primary ways that Weebly has grown to over 15 million customers.

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    You can spend your time on stage pleasing the heckler in the back, or you can devote it to the audience that came to hear you perform.

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    You can't sell anything if you can't tell anything.

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    You have to start with the basic premise that you need to know what your competition is doing.

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    You market when you hire and when you fire. You market when you call tech support, and you market every time you send a memo.

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    You must make the product interesting, not just make the ad different.

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    You know that certain things that you use in the film are going to be shown to audiences five hundred times before they ever sit down to watch the movie. So you have to kind of modulate what can I do to give marketing enough material but that I can still withhold certain things so that it's fresh and surprising for the audience coming to see the movie.

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    You now have to decide what 'image' you want for your brand. Image means personality. Products, like people, have personalities, and they can make or break them in the market place.

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    You have brilliance in you, your contribution is valuable, and the art you create is precious. Only you can do, and you must.

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    Your brand is what people say about you when you're not in the room

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    Your brand is a story unfolding across all customer touch points.

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    Your time as the entrepreneur is worth hundreds of dollars an hour. If you are doing tasks you could hire out, those are stopping you from earning that kind of money.

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    You need the kind of objectivity that makes you forget everything you've heard, clear the table, and do a factual study like a scientist would.

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    You only win when you help others win.

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    You see yourself as a good product that sits on a shelf and sells well, and people make a lot of money out of you.

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    5 Ways To Build Your Brand on Social Media: 1 Post content that add value 2 Spread positivity 3 Create steady stream of info 4 Make an impact 5 Be yourself

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    3 Types of People You Will Encounter. Those who: 1) Promise and Deliver, 2) Under-promise and Over-deliver, 3) Over-promise and Under-deliver.

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    67% of all shoppers intend to return home with the item they are shopping for, but that only 24% actually do so.

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    7 TRUTHS ABOUT MONEY, WORTH, HAPPINESS & CHOICE 1. Money does not validate your personal worth. Just because the financial world uses the term "worth" as it applies to business, does not mean it applies to you as a person. People get that mixed up all the time and it's dangerous. You are worthy just for being. Remember that. You are priceless. 2. When you like yourself regardless of the size of your bank account, success will follow because you're already successful. Think about it. Success begets success. Deal with that self-loathing garbage that holds you back, like yourself and get to work. 3. Don't try to validate your personal worth with money. If you do, your self-esteem may go up or down with the size of your bank account or the success or failure of your next venture. That's no way to live. 4. The fallacy is that the more money you have the happier you are. Some of the saddest people in the world are filthy rich. That said, some of the happiest people are filthy rich. Likewise, some of the saddest people and some of the happiest people are dirt poor. Money is not the deciding factor in your happiness. You are the deciding factor in your own happiness. Take 100% responsibility for your life and watch magic happen. 5. Now don't get me wrong. I live in the 21st century too. Money is like air. You don't know how important it is until it runs out. Money to humans is like water to fish. You can't live without it. Money is how we survive and money impacts our happiness, freedom, how and where we live and our ability to make various choices. 6. In the end, a) money will never determine your personal worth because you are worthy just by the fact that you are here, b) money may impact your happiness, but happiness is a choice regardless of the size of your bank account, and c) money is necessary to survive and enhances your circumstance. 7) Bringing it all together: given a choice (which you are if you are reading this mini-essay), why not a) choose to believe you are already worthy regardless of your financial situation, b) make happiness a habit, and c) get a mentor to learn how to earn more income so you never run out of air or water?

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    You want to understand the smallest feature set customers will pay for in the first release.

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    92% of respondents reported that a positive recommendation from a friend, family member, or someone they trust is the biggest influence on whether they buy a product or service.

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    A Bombshell commands attention for her business with a strong culture, consistent branding, and simple, no-to-low cost marketing.

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    A blue ocean strategic move can create brand equity that lasts for decades

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    A brand is a person that has a voice, evokes emotion and spreads a message. Build a brand or a brand will build you. Create your personal brand. If you don't build your own brand, you will let someone else brand you with the wrong label.

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    A Brand is what a Business/Person does… a Reputation is what people Remember and Share.

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    A brand is a person.

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    A brand should take into account the customer’s total shopping experience—every contact point is important and should be in accord with the customer expectations.

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    A brand is a person that has a voice, evokes emotion and spreads a message.

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    A business that is not in love with its customers, but only the money they bring, should not expect love back.

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    A business needs a character and an identity, just like a person and just like a person it needs to have a Voice.

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    A business without marketing is dead.

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    Absolutisms Are Good For T-shirts, Not For Marketing

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    A candidate with no experience they would package as a citizen politician, a lifetime hack as an elder statesman.

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    According to a research by Wharton School, New York Times articles which inspires the most anger in readers get a significant boost in page views. That’s why most consultants are so damn angry all the time.

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    Achieving the intended perception of a business, venture or vision, while aligning the brand, messaging and content distribution is crucial for broader market visibility and endurance engagement.

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    Activate your followers, don’t just collect them like stamps.

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    Adapt. Or Don't.  But, Whatever The Choice, Be Prepared To Accept Its Consequences

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    advertising is the price you pay for having unremarkable product or service